If the NBA wants their marketable athletes to tweet, let them tweet. But don't express horror when they say something that you don't like, or say something that makes them look dumber than a bag of rocks. Moreover, you can't he "half pregnant" - either let the athletes use Twitter when and how they want or not at all.
My two cents is that "good enough" is not "good enough." If the federal government requires, or offers the option to sign up millions of Americans for services, we have to have the absolute, number one, best-in-class, most usable Web sites. Period.
Ok, maybe the title is a bit of an exaggeration, but when listening to Shel Holtz and Neville Hobson’s “For Immediate Release” this morning (congratulations, gentlemen on the FANTASTIC accomplishment of your 500th episode), the topic came up of what is likely to happen in the future of social media. One of the terrific comments came from a listener who suggested that essentially the future...
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The lively podcast (and call-in) discussion got me thinking about "what I really, really want" out of a monitoring service. I have blogged and written articles about measurement and the ensuing steps your
can take for online reputation management ad nauseam, but I have a new wrinkle to add to the discussion:
Sometimes, I feel like the old "Wayne's World" mantra: "I'm not worthy....I'm not worthy." So big kudos to my pal, David Wescott, a freelance writer for the Business Lexington and blogger extradordinaire, who interviewed me on my day job for Bix Lex - and then blogged about it.
All kidding aside, I am deeply proud of the work that all of us do at the Securities and Exchange Commission to protect investors. The article touches on the social media aspects of it.
Unless you have shut off your Twitter feed lately, you have probably heard of Robert Scoble's somewhat incendiary comments regarding the public relations industry. In audio comments, Scoble painted the industry with an unflatteringly broad brush.
I had (once again) the pleasure of co-hosting a Media Bullseye Radio Roundtable last Friday. This week's host was someone whom I had not met before, but who impressed me immediately as being, as we say in New England, "wicked smaht." The guest was Tim Walker, the new media point person for Hoovers, a Dunn & Bradstreet Company. The Roundtable discussed the Owyang/Mzinga mishap; the need to be first to post an idea or thought (and the perils of doing so); and of course, SXSW.
If you are not getting the service that you want and need, we need to adjust. Sometimes, it is you, sometimes it is me. So when I came across this amazing diagram on the Social Reformer's site, How Students Learn, I could think of no better test.
As usual, Jason Falls is smarter and more eloquent than I, so imitation is best form of flattery. So I am "appropriating" (we use that word in Washington for lots of things) his unbelievably good presentation on how to engage detractors online.
I continue to be saddened (and worried) about the state of affairs in India — and especially with Pakistan, as both are nuclear powers. I put paper to pen (old school) and wrote “Twitter, Tradegy and Mumbai” – a backwards look about how Twitter, for better or worse, impacted communications. And my contributions to Media Bullseye will come in a more formal format – I’ll...
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