Oops, I Did It Again

I have gained semi-notoriety this week because of my online-based apology tour, having said stupid things, apologized and my idiocy was well-documented and forgiven on CareerDiva.net, the New York Times, and I even did an interview yesterday with the Washington Business Journal (no link yet because it will be a couple of weeks, but you can count on my self-promotional side to pimp that too).

I have a semi-foul mouth, which has been curbed only through my parenthood, but for those of you who have read this blog, you’ll note that when I become particularly exasperated by something that I think is inane, my usual response is:


Well, now I have either an outlet for that, or an e-portal which may just ensure my eternal damnation.  Tech Crunch reported recently on the launch of Gospelr,

…a microblogging platform for people who want to share thoughts, ideas, words of encouragement, prayer requests, daily scripture readings, and oh so much more.”

I am honestly not here to praise or condemn this, but one of the questions that I get asked frequently and was asked yesterday during the interview was “What is the next BIG THING?”  Some people B.S. (there’s that foul mouth again), their way through this, but my answer was simple:  Anyone who tells you what the NEXT BIG THING is is lying.

An example of this is the fact that Gospelr is based upon the Twitter platform and represents a segmentation of the Twitter audience.  A year ago, who predicted that Twitter would launch, crash (literally), an then crawl back into our waiting arms?  And what about that stupid whale?

I think that Gospelr represents the fact that microblogging has now become so intertwined with our lives, we’ll begin to see more and more platforms that are targeted towards a particular segment of the of the  population who share common interests.  Now THAT’S interesting.

I’ll avoid all other commentary as to minimize the flaming comments that are undoubtedly headed my way.




  1. I always tell people that if I really knew what the next big thing was, I’d be doing it, not talking about it.

  2. I couldn’t agree more and definitely call B.S. on anyone who even thinks for a minute that they know what the next big thing is. The only thing that I can think would be remotely close to the next big thing is a NEWER NEW i-Phone but personally, the next big thing for me is figuring out what I want to do when I grow up!

  3. Becky Richardson Says: September 23, 2008 at 5:05 pm

    To me, the incredible thing about “the next big thing” is that it is personal. What works for me may not work for you and vice versa (like the exasperation term–that would bring out the soap in our house…I’d rather have the expletive)–but there are enough of us out there that “big” can be found in the long-tail. I don’t necessarily think that people are BSing me if they believe they have found “the next big thing,” I believe they are excited. Perhaps it’s worth trying. Like you, I love knowing what’s out there (which tires to kick), which is why I follow Orli on Twitter (https://twitter.com/Orli). In fact, Twitter is a great example. To me it’s pretty big, but most of my contemporaries–frankly, most of the people I know–have never even heard of it. Maybe they think I’m BSing them! 🙂

  4. All this talk of the “next big thing” has me suddenly hurled back in time to the 30’s:

    “I have a big deal coming up that’s going to make us all rich. George, you remember that night in Martini’s bar when you told me you read someplace about making plastics out of soybeans? Well, now listen. I want you to put every cent you’ve got into our stock, you hear? And George, I may have a job for you; that is, unless you’re still married to that broken-down Building and Loan. This is the biggest thing since radio, and I’m
    letting you in on the ground floor. Hee Haw!”

    –Sam Wainwright, “It’s a Wonderful Life”

  5. Lindsey Brothers Says: September 25, 2008 at 7:35 am

    I plan on responding to this post soon but wanted to let other classmates know about the State of the Blogosphere / 2008 on Technorati. Whether Mark’s blog is the first blog you have gotten involved in, or you are a regular, the State of the Blogosphere is a really great series of short articles in order to gain understanding about what goes on in the blogging world. Mark has shown us regular entries and how sometimes those entries get picked up elsewhere (NY Times). The articles provide graphs, charts, etc to help one understand what Mark, and other bloggers, do exactly. Plus, since our class will soon be getting into the real online/offline work this is a good supplement to the required reading.


    I’ll be back soon to comment!!

  6. Lindsey Brothers Says: September 29, 2008 at 6:31 am

    Okay, I’m back and I promise to comment on this post soon…but…I wanted to let those in Mark’s class know about a great article titled, “Make Social Networks Work for You,” which is posted on Ad-Age ( https://tiny.cc/QOfcX ). The article basically explains how to use social networking to your advantage and what not to do. It’s a good read. I signed up for daily emails from Ad-Age and suggest those wanting to learn more about communications, especially in the digital arena, do the same. Enjoy!

  7. Lindsey Brothers Says: September 29, 2008 at 7:28 am

    Finally here to comment…

    I couldn’t help but Google, “the next big thing in social networking” and found an interesting report by Nielsen Media Research.

    The report explained that a growing number of mobile users worldwide are taking their social networks to the street, and accessing them through their cell phones.

    Not surprisingly, the U.S. leads the world in the number of mobile subscribers doing just this – 4.1 million. Next is the U.K, which leads Europe with numbers reaching approximately 810,000.

    So, with this noted, some other Google results that popped up were:

    “Analysis: Is Social Networking for The Office The Next Big Thing?”
    “Virtual real estate community: The next big thing”
    “Niche versions of MySpace — next big thing on the Internet”

    My point is, “the next big thing” is different for all professional arenas (or non-professional for that matter). Whether the mobile industry wants to capitalize on the fact they are providing access to a once computer only arena, or whether business publications want to highlight that businesses should or shouldn’t jump on the bandwagon, its up to individuals to determine just what is the next big thing and whether or not they want to jump in.

    For me the next big thing is learning more about the two social networks I’m in (facebook and linkedin) and how to fully use them.

  8. Thira Sannikorn Says: September 29, 2008 at 12:29 pm

    The term “what is the next big thing” can be B.S. to someone, but I do believe that most people use this term to guide their lives. It depends on individual believing. To me, when I’m thinking about “what is the next big thing?”, I always come up with the things I wish to succeed and that will be the starter for me to pursue the goal while some people are bsing others.

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