Determining the Voices that Matter Online – Part II

Today is a good day.

Got Part Deux published in Media Bullseye on my series about online reputation management. The cool part about having an interactive platform is that others can see and comment on it. More often than not, people make you smarter.

Kami Watson of Communications Overtones saw Part I of the series and noted that, when it comes to online reputation management, the best defense is a good offense, meaning that a strong Google page rank and presence will help provide a better base from which to communicate if and when the attacks come. Jason Falls also had some good thinking that I drew from for the article.

So thanks for your input, Kami. “Determining the Voices That Matter,” the article in today’s edition of Media Bullseye is Part II of my thinking on best practices for setting up an online reputation management program.

And since I don’t have my other blog any more, I HAVE to give a shout-out to Jon Lester of the Boston Red Sox for pitching a no-hitter last night.




  1. Wow. Thanks for the props. Great article with some solid resources. I read Kami regularly.

    And kudos on Lester’s no-no. Great story for the cancer survivors out there.

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