Augmenting Your Brand – the Integration of Social Media
One of the smartest people out there is Kami Watson Huyse, someone whom I follow through the “For Immediate Release” Six Degrees of Separation. BTW – the “For Immediate Release “Hobson and Holtz” podcasts are the best out there — bar none.
Since many of us struggle to make the case of how social media can add to the bottom line, I thought that I would post a PowerPoint presentation that Kami and Geoff Livingston gave at the New Comm Forum 2008.
The deck is below and, although it lacks the running commentary which I’m sure adds a lot, makes a tremendous business case for social media – something that many of us struggle to do.